Briefly about client: Doctors of the World - Médecins du Monde (medics worldwide) represents independent international movement that unites active doctors supporting social changes, providing medical assistance when necessary. The movement applies for creation of a video, promoting dissemination of correct information of hepatitis C and right communication with beneficiaries.
Connects attitude: Due to importance of the issue, our team envisioned the necessity of informational video and created explanatory video with characters .Visual communication enabled us to show everything that would be easily understood but focused on the problems.