Website Design – How to Choose the Right Agency

Author: Zura Tegerashvili

Published

01.09.2025

Time to read

0 min read

 

A great website can take your business to the next level, but a poorly designed one can drive customers away and damage your brand. That’s why choosing the right web design agency is such a big decision – you simply can’t afford to get it wrong.

 

Here are some practical tips to make your search easier:

portfolio

1. Review the portfolio with a critical eye

 

 

Start with the agency’s portfolio – it’s the quickest way to gauge their creativity and skill. Almost every serious agency has a showcase of their best work. But don’t stop at appearances. Explore actual websites they’ve built and pay attention to:

 

  • Speed – Page speed is crucial (nobody has patience for slow-loading pages)
  • Mobile performance – How well does the site work on smartphones? (most people browse the web on their phones)
  • Ease of navigation – How simple is it to find the information you need? (if someone has to dig around or gets lost trying to find basic information, they'll probably just hit the back button and try somewhere else)

 

 

Look for projects similar to your business and see how well the agency adapted to that industry.

developed by CONNECT

 

2. Check who built the websites you like

 

Here’s a simple trick, especially if you’re searching in Georgia: browse local websites you admire. Once you find a few, scroll to the bottom of the page. Often, you’ll see the design agency’s name in the footer. That way, you can discover talented teams whose work already resonates with you.

 

3. Explore reviews and ask about their process

 

Before signing on, check what past clients are saying – Google, Facebook, and other platforms are goldmines for honest feedback.

 

When talking to the agency, ask them to explain their process. A strong team should guide you through steps like:

 

 

  • Understanding your goals in detail
  • Creating design mockups
  • Developing functionality
  • Testing thoroughly
  • Launch and ongoing support.

 

 

If they can’t explain this clearly, take it as a warning sign. At CONNECT, we’ve found that transparency and consistent communication always lead to better results.

 

4. Don’t focus only on price consider value

 

Building a website is like building a house: the cheapest option often costs the most in the long run. A low-budget site might mean bugs, poor security, or needing a full rebuild later. 

 

Before committing, make sure you have a detailed written proposal that spells out features, timelines, and costs. This avoids surprises and ensures accountability.

 

In summary Choosing the right agency takes effort, but it’s one of the most important investments you’ll make for your business. Do your research, ask the right questions, and focus on long-term value – not just price.

 

If you’re currently making this decision, keep these tips in mind. You can also take a look at our portfolio, explore our past projects, and reach out anytime. Write to us or call 📞 032 2 47 07 70 we’d be glad to help.

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