A good website is essential for a successful business. It is the company's business card, the digital version of the company, and at the same time, it is the most important communication channel for interacting with customers. A good website stands out with unique design, smooth functionality, and an easy-to-use system.
A new website will attract many users, but the goal of the site is not only to attract new customers. The site should make an effective impression and be able to interest the potential buyer as much as possible. A great website builds trust in your company and increases the customer’s Willingness to Pay (WTP) — the maximum amount they’re prepared to spend on your product or service. This means a visually appealing, functional, and intuitive website can directly influence how valuable customers perceive your offerings.